We combine price communication with storytelling
We provide double benefits to companies, retail and brand expertise: sales and brand values. This approach has gained significance in times of inflation and uncertainty in the marketing universe. Across all industries, companies have focused on price communication – and, through short-term thinking, have ‘squandered’ their brand value along with products. Therefore, the Hirschen established ZgH Epic Sale label.
We connect product and brand from two directions: with emotional, brand-building storytelling that also directly drives sales. Just as with sales measures packaged in emotional stories.
ZgH Epic Sale offers a wide range of activation options: from large-scale motion picture activations to creatively designed promotion mechanics. The Hirschen can draw on a wealth of experience from long-standing retail clients.